There is no doubt that Bipasha Basu who is one of Bollywood’s top divas. She launched her fashion accessories portal entitled “The Trunk Label” in 2013. Bipasha’s sense of style in fitness clothing sets her apart. Her online shopping store stocks affordable shoes, bags and jewelry with preferences for both Indian and western styles.
Athleisure seems to be taking over the world, especially among the younger generation. Skult was launched in 2016 by Aditya Birla Group in partnership with Shahid Kapoor. All the styles on Skult are inspired by Shahid, a youth icon. As India’s first athleisure online shopping site, Skult stocks a variety of men’s merchandise that is reasonably priced.
Talk of Bollywood movies and the first name that come to mind is Salman Khan. Yes, Khan! Salman Khan in partnership with Mandhana Industries founded this brand in 2012. Being Human closed 2015-16 with 51 exclusive stores in India and one in Nepal. Currently, Being Human has its footprints in over 15 countries with over 600 point-of-sale. Its garments are pocket-friendly.
Hrithik Roshan, a movie and fitness icon, has a fashion line for fitness clothes. HRX offers lightweight products that are made of premium fabrics that are affordable. The apparels are designed for slim people. Products sold on HRX include shoes, joggers, jeans, bags, and sneakers for both men and women.
Producer and costume designer Kahar Johar is the owner of Marquee, a fashion line consisting of party wear. This is a women-only store that has some of the most amazing deals. His collection comprises of trendy clothes that give a posh look. It is important to note that Vera Moda, the bestseller clothing brand is part of Marquee’s collection.